{"id":831,"date":"2026-07-25T13:20:00","date_gmt":"2026-07-25T04:20:00","guid":{"rendered":"https:\/\/onepress.co.kr\/index.php\/briefing\/2026-07-25-google-dma-890m-fine-en\/"},"modified":"2026-07-25T13:20:00","modified_gmt":"2026-07-25T04:20:00","slug":"2026-07-25-google-dma-890m-fine-en","status":"publish","type":"briefing","link":"https:\/\/onepress.co.kr\/index.php\/briefing\/2026-07-25-google-dma-890m-fine-en\/","title":{"rendered":"The two reasons the EU fined Google \u20ac890 million"},"content":{"rendered":"

2026-07-25 22:20 KST<\/strong><\/p>\n

The European Commission said on 23 July 2026 that Google breached the Digital Markets Act and issued total fines of \u20ac890 million. The two issues are Google Search self-preferencing and restrictions that kept Google Play app developers from freely steering users to cheaper external purchase channels.<\/p>\n

This is an EU DMA enforcement decision. It would be too broad to say that Google Search and app-payment policies worldwide change immediately; Google\u2019s response and the practical compliance details still need follow-up.<\/p>\n

The Two Fines<\/h2>\n
    \n
  1. Search self-preferencing: the Commission says Google treated its own vertical search services more favourably than third-party services in Google Search and issued a \u20ac460 million fine.<\/li>\n
  2. Google Play steering: the Commission says Google restricted app developers from freely guiding users to cheaper external purchase channels and issued a \u20ac430 million fine.<\/li>\n<\/ol>\n

    Together, the two fines add up to \u20ac890 million. The Commission also ordered Google to end the non-compliance.<\/p>\n

    What Was Decided<\/h2>\n

    The DMA is the EU law for large gatekeeper platforms that can shape access to digital markets. This decision reaches both search-result presentation and the ability of app developers to tell users about purchase options outside an app store.<\/p>\n

    \"Produced
    Produced image: ONEPRESS illustrates search ranking, app payment pathways, and a digital markets enforcement decision. It is not a Google screen, logo, or official EU document.<\/figcaption><\/figure>\n

    Why Search And App Payments Matter<\/h2>\n

    Search ranking affects which services users reach. App-store steering limits can affect whether developers can explain prices, payment routes, and subscription choices to users. The Commission treats these as market-access conditions, not just screen-design details.<\/p>\n

    What Is Not Settled Yet<\/h2>\n

    The public version of the final decisions with confidential information removed, Google\u2019s legal response, and the actual product changes still need follow-up. Because this is an EU decision, it should not be described as an immediate worldwide change for every user.<\/p>\n

    Next Checks<\/h2>\n

    The next checks are Google\u2019s formal response, publication of non-confidential decision versions, and practical compliance changes. The Commission DMA page and Press Corner verify the figures and reasoning, while EUR-Lex gives the legal basis.<\/p>\n

    Official Sources<\/h2>\n

    European Commission DMA announcement: \u20ac890 million in Google fines and the Search self-preferencing and Google Play steering findings<\/a><\/p>\n

    European Commission Press Corner: same fine amounts and summary of the two decisions<\/a><\/p>\n

    EUR-Lex DMA regulation: gatekeeper obligations and the legal background on self-preferencing restrictions<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

    The European Commission said on 23 July 2026 that Google breached the Digital Markets Act and issued total fines of \u20ac890 million. The two issues are Google Search self-preferencing and restrictions that kept Google Play app developers from freely steering users to cheaper external purchase channels.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":[],"class_list":["post-831","briefing","type-briefing","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/onepress.co.kr\/index.php\/wp-json\/wp\/v2\/briefing\/831","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/onepress.co.kr\/index.php\/wp-json\/wp\/v2\/briefing"}],"about":[{"href":"https:\/\/onepress.co.kr\/index.php\/wp-json\/wp\/v2\/types\/briefing"}],"wp:attachment":[{"href":"https:\/\/onepress.co.kr\/index.php\/wp-json\/wp\/v2\/media?parent=831"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}