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A TV game could lend strangers your internet. Samsung is banning it

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Samsung has banned smart TV apps that use a household internet connection as a route for outside traffic. It has blocked new submissions and says it is identifying existing apps for removal.

This does not mean every Samsung TV was secretly enlisted. In the confirmed examples, the feature asked for consent after activation and worked only after a user accepted.

What exactly has Samsung banned?

Samsung’s developer guide now says residential proxy functionality, including BrightData SDK, is not permitted. A new app package containing it should fail the store’s pre-test.

In a statement published on August 3, Samsung said it was also finding and removing existing store apps with those components. It did not publish a complete app list or a completion date.

How can a TV become someone else’s internet route?

A residential proxy sends another customer’s web request through an ordinary home IP address. To the destination website, the request can look as if it came from the house where the TV sits.

An SDK inside an app can wake up after a server command and ask the viewer for consent. Once accepted, researchers found that its background service could keep running after the viewer left the app.

An explanatory image of network traffic moving through a smart TV and home router to outside computers
AI-generated explanation of how a smart TV can act as a residential proxy. It is not a real affected home or incident scene.

What did the researchers actually see?

Norwegian security company Mnemonic extracted and examined a Samsung TV’s software, then watched selected app traffic. It found proxy code even in a simple game Samsung had placed in an Editor’s Choice section.

The Pac-Man app was not proxy-enabled during the test. A separate football puzzle game received a server setting that enabled the feature and then displayed a consent screen.

Most traffic in the small sample appeared related to collecting public data from shops and LinkedIn. The researchers stressed that they saw only a tiny slice, so their test did not prove criminal use.

Why is this controversial if users consented?

Bright Data says its network requires explicit consent, verifies customers and permits legitimate web-data uses. Residential proxies are not inherently illegal.

The concern is whether one remote-control prompt explains what a household is allowing. Because these apps can fetch code and settings from a server later, what the store reviewed may differ from what eventually runs.

What should TV owners do now?

Public evidence does not establish how many TVs were activated or how many people were harmed. There is no reason to disconnect every Samsung TV, but unfamiliar games, clocks and screensavers are worth reviewing.

If a prompt mentioned sharing internet resources, web indexing or background bandwidth, simply closing the app may not stop an already accepted background service.

  1. Open App Settings from the Home screen and delete apps you do not use or recognize.
  2. Use the Support menu in Settings to install the latest TV software.
  3. When a new app asks to share the connection, decide whether the app is worth that trade before accepting.

Official primary sources

Primary source: Samsung Developer application registration policy

Primary source: Mnemonic original Samsung Smart TV research

Primary source: Samsung statement carried by TechCrunch

Primary source: FBI residential proxy public service announcement

Primary source: Samsung official app removal and software update guide

Primary source: Bright Data statement on consent and network controls